The Directorate General of Foreign Trade (DGFT) has launched the 'Niryat Disha' Mission, aimed at enhancing the global branding of Indian exports. The initiative includes a Trust Mark certification and significant financial support for campaigns.
DGFT Launches Niryat Disha Mission for Indian Exports
The Directorate General of Foreign Trade (DGFT) has initiated the 'Niryat Disha' Mission, which aims to bolster the global branding of Indian exports. This scheme features a Trust Mark certification and offers funding up to ₹200 crores for national campaigns, alongside ₹10 crores for sector-specific projects.
This mission is set to enhance the visibility and competitiveness of Indian products in international markets, ensuring that exporters meet quality standards recognized globally. By establishing a Trust Mark, the DGFT provides an assurance of quality, potentially leading to better acceptance of Indian goods abroad.
For businesses and legal professionals engaged in international trade, this initiative may open new avenues in export marketing strategies. Adapting to branding requirements and availing financial support under this scheme could be crucial for maximizing export potential in the coming years.
Citations
- Niryat Disha Mission (2026) DGFT 1449002
